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An open-source project by Google called Accelerated Mobile Pages (AMP) aims to speed up the loading of content and make it easier to read on mobile devices. Imagine it as a mobile-friendly upgrade. In AMP, Google intends to improve the mobile experience by enabling content like video to load instantly, as well as animations, graphics, and other rich content. AMP is used by a number of major publishers, including, among others, Buzzfeed, Twitter, the Guardian, and The Huffington Post. A top stories carousel often appears at the top of Google searches, highlighting AMP-based articles related to the search query as a slider at the top of the search results. What is AMP and how does it work? Through the use of a stripped-down HTML version and the limitation of JavaScript, AMP allows content to load instantly. In this case, text-based content is prioritized, with additional content rendered once the rest of the page has been rendered. A user doesn't have to retrieve content from the publisher's server each time they check out an AMP-enabled page because Google can cache and render them automatically. Pages will load immediately upon clicking. Only the resources above the fold are pre-rendered to reduce bandwidth and CPU usage when preloading AMP content. Who needs AMP? The original intent of AMP was to be used for news articles published online. In the "top stories" carousel of search results, mobile users are currently seeing this as the primary content. Today, AMP has been expanded to include recipes, travel glossary, entertainment sites, e-commerce sales,...

The Alt Attributes is the HTML attribute design to give the alternative text in the case that picture cannot be spotted. The Alt Attributes is used by screen reader software so that the person who can listen to the content can interact with the web page. Alt text means to convey why the image is related to the content of documents or web pages. It is really loud to the user by an application screen reader and it is indexed by search engines. Alt Tags are put down in the surrounding of the image as a code and it is only visible only when the image doesn't load. Alt tags are very useful for helping search engines to understand the content of images. It is one of the fields that can be filled out of your HTML code and enable you to add the description of an image or video if it is not properly displayed on the screen of the computer. How can I view alt tags? The pattern for Alt attribute is <img src="img.mng" alt="text"/> When the ogle of code of a webpage is shown like this <img src"http://www.google.com/img-optimisation.jpg.alt"/> The alt attributes take infographics to describe image optimization so long this is correct to account for the content of the image; this provides a high piece of figures to the search engines. The SEO well-being of alt tags is particularly evident in optic industries. A bag retailers instance would ensure that all images have alt tags detailing the color and style of bags for example "black pattern...

What is a 301 redirect and how does it work? A 301 redirect informs a search engine that the desired page is no longer available at the URL users have entered, but you'll locate it at a certain fresh new location. The browser would then be instantly forwarded to a different URL, displaying the appropriate, repositioned information. Users tend to notice when a page is relocated since it happens so rapidly. A more SEO-friendly technique to move information from one URL (or web address) to another would be to use a 301 redirect. Can 301 redirects help to provide a good user experience? URLs can vary over the lifetime of a website, which is typical. That could be due to website optimization or perhaps the removal of web pages. Because a webpage URL could be used in a range of places worldwide, including on the webpage that the page relates to, and on additional websites, whenever a blog's URL is modified, everyone who visits the old link will see a "dead man's doorway" on that website, or a 404 Page Cannot Be Found notice. Let's imagine we shifted material from one website to another. http://www.goup.co.uk/greatcontent to http://www.goup.co.uk/evenbettercontent When you have a hyperlink on your site which points to the now-defunct URL: http://www.goup.co.uk/greatcontent, a user on your site who clicks that hyperlink will be directed to a 404 page on their site, which will inform them that the page they were looking for is no longer accessible. However, if we use a 301 redirect from http://www.goup.co.uk/greatcontent to http://www.goup.co.uk/evenbettercontent, then Visitors would be transported towards...

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